Conflict is Inevitable - War is Not
Dr. Mimi Hull, PhD, Corporate Psychologist, Owner, Hull and Associates
Conflict is difficult. People take things personally and feelings get hurt. As a result, we either try to avoid it or we manage it poorly. The result? - Festering, huge stress, poor communication and ultimately less productivity. Dr. Mimi Hull, a Workplace Psychologist, will show attendees that it doesn’t have to be that way! In this upbeat, interactive session, we will explore conflict and the necessary steps to enhance relationships through improved communication and conflict resolution!
Expecting the Unexpected: How to Prepare for and Communicate During Times of Crisis
Deb Pleva, Owner, Pleva Consulting, Girls on the Run HQ Board of Directors
Today, news stories are breaking 24/7 and citizen journalists are reporting things and posting videos on social media channels all the time. Now more than ever, it is critically important that nonprofit organizations plan and prepare for possible crisis situations and have the resources in place to be able to communicate effectively through them. This workshop will provide an overview of effective crisis communications strategies, review specific Girls on the Run council crisis situations and equip attendees with tools and tips to prepare them for potential crises. When handled effectively, councils can build trust and credibility with internal and external stakeholders even when they encounter the unexpected.
Lessons Learned from Implementing Camp GOTR
Girls on the Run HQ
Since its launch, many councils have begun offering Camp GOTR in their territories, expanding program offerings in a fun, exciting format. The first few seasons of implementing a new program can present many successes, challenges and overall learning opportunities. This session provides guidance to councils who have or are planning to implement Camp GOTR. Presenters will discuss strategies for growth and programmatic practices for success. Participants will have the opportunity to work through challenges and collaborate with sister councils to ensure future Camp GOTR success in their communities.
Using Neuromarketing to Increase Fundraising Revenue
Leah Eustace, President, Blue Canoe Philanthropy
Understanding donor’s thought processes, decision making and behavior, is critical to fundraising success. In this session, attendees will learn important ways the human brain operates and how to use this knowledge to increase fundraising revenue. The session will start with an overview of how our subconscious drives decision-making - whether it be a decision to open an appeal envelope, click on a ‘donate’ button, or write a check. Attendees will learn the critical roles that emotion and logic play through concepts like social proof, anchoring, reciprocity and authority. With this understanding, attendees can shape donor communications to ensure their messages make an impact and elicit a response. Examples of how both the corporate and non-profit worlds leverage the above insights to drive success will be discussed as well. Attendees will leave knowing how psychological, social, cognitive and emotional factors influence the decisions we make and how these can and are being used in fundraising to drive more donations.
Council to Council Breakout: Turning Your Board Members into Strong GOTR Ambassadors
Paula M. Riley, Board Member, Girls on the Run Philadelphia
Colleen Kelly Howard, Executive Director, Girls on the Run Philadelphia
Empowered boards are the secret ingredient that can fuel a council’s success. But really, how does that happen? Come to this session and hear how Girls on the Run Philadelphia empowered their board with messaging and confidence to be stronger ambassadors. Learn about the types of training, role-playing and resources provided to the board members and the transformational impact it made heightening the GOTR brand identity across Philadelphia and increasing fund development. Presented by Paula M. Riley, Board Member and Colleen Kelly Howard, Executive Director, this session will give councils both a board and a staff member perspective of the powerful change that occurred.
RacePlanner: Program Registration and Management
Jennifer Speak, Chief Operating Officer, RacePlanner
The RacePlanner team will teach attendees everything a council needs to know to set up and properly manage the program registration successfully in RacePlanner. Learn how to avoid common mistakes, incorporate best practices, and optimize the experience for your participants, their families and coaches.
Cases for Support: Not Just for Capital Campaigns
Leah Eustace, Vice Chair of Professional Development,
Association of Fundraising Professionals (AFP) International Board
There's a worrying trend out there in storytelling land. Too many non-profits either don’t have a case for support at all or have put a huge amount of effort and expense into creating one that is ineffective. But cases for support are critically important to fundraising and every nonprofit should have one. No longer tied only to capital campaigns, a strong case will pull your stakeholders together, touch people’s hearts and elevate philanthropy. In this session, attendees will learn the most important components of a case for support, a step-by-step process for writing a case, and review examples of exceptional cases for support that have raised lots of money. We will then spend time working on our own cases for support and everyone will leave with both an outline and clear next steps in case development. Interwoven throughout the discussion will be the science of why donors make the giving decisions they do and strategies for using that science to enhance your case (and your fundraising in general)
The Price of Being a Good Leader
Dr. Mimi Hull, PhD, Corporate Psychologist, Owner, Hull and Associates
Have you made your way into a leadership position and now find that while a lot is getting accomplished, the balancing of these leadership commitments is stressful? It is important for leaders to realize that they must take care of themselves and know that time invested in creating balance will reap great benefits to you as a person, to you as a leader and to your followers. In this positive and interactive session, participants will explore the personal price of leadership, what are the concerns, fears and issues and how do they affect life balance? This will allow the participants to prevent and/or reduce the occurrence of stress and learn how to respond effectively when stress symptoms occur.
Council to Council Breakout: Game Changing Relationships *Session Ends at 3:00 PM
Sarah Yohe, Development Director, Girls on the Run Lancaster
Amy Cooper-Collier, Executive Director, Girls on the Run Michiana
Having a sustainable council with community support means having strong relationships in all areas of our mission: with girls, coaches, community, sponsors, volunteers, donors, board members, junior board, staff and others. But how do we take these relationships and make them game changers for our council? Join Lancaster and Michiana for a very fun and engaging session that will challenge your approach to relationship building by using four rules of Improv. You will hear how these two councils changed their approach from traditional relationships to transformational partnerships for their councils. They will share specific examples that occurred when they shifted their mindset and started focusing on deepening relationships in new and unexpected ways. You will come out of this session with new strategies to look at your relationships in a whole new way.
Mind on the Run, Heart in the Now: Cultivating Mindfulness and Self-Compassion in Every Day Life
La Sarmiento, Mindfulness Teacher and Body/Energy Worker
Juggling the demands of work, family, social life and causes we care about in an uncertain world often create a tremendous amount of stress mentally, emotionally and physically. We tend to spend more time surviving this life rather than living it. In this 2-hour session, we will hit the pause button and learn mindfulness meditation. Mindfulness meditation is a means to training our minds to be more present with this moment. Additionally, this practice allows us to find more compassion for ourselves and gives us the strength and courage to be with ourselves and others with more authenticity. Ultimately, mindful meditation equips us with the skills and awareness to live our lives more fully. This session will include personal stories, guided meditations, interactive exercises and Q&A.
Key Insights to Shift Your Inclusion and Diversity Work
Alexis Terry, MBA, Senior Director of Diversity and Inclusion, ASAE (The Center for Association Leadership)
In this workshop, you will learn the 5 key insights about diversity and inclusion that most diversity practitioners and champions won't (but should) tell nonprofit leaders and boards. You will walk away with a sense of what to stop and start doing to better define and achieve inclusion at your Girls on the Run council.
Flow Your Council’s Cash: A Practical Guide to Cash Flow Modeling
Heather Blake, Chief Financial Officer, Girls on the Run HQ
Every organization experiences ups and downs in cash flow and there is a definite cost to not managing the flow of your money. By understanding your council’s cash flow and planning in advance, problems can be avoided, thus providing stability and capacity building for your council. During this session you will learn the factors of cash flow timing as well as learn strategies and key considerations to plan and manage the cash flow of your council.
Turning Your Board Into a Fundraising Machine
Joan Garry, Principal, Joan Garry Consulting
Board chairs and executive directors constantly struggle to engage board members in the business of fundraising. Garry believes it is time for organizations to move away from the business of nagging and to introduce a new approach. In this session, Joan will offer practical strategies for turning your board members into effective storytellers and champions for your organization. She will also remind board and staff leaders of the responsibilities they must engage and enrich board members to ignite their enthusiasm.
Increasing Fundraising Event ROI
Theresa Miller, Chief Engagement Officer, Girls on the Run HQ
Fundraising events can be a significant source of revenue, a powerful brand builder within your community and an opportunity to cultivate new and existing donors. At the same time, without the proper foundation in place, events can cause staff burnout, yield a low return on investment or fail to make a meaningful connection between the guests and the mission of the organization. This session will explore the steps to make your fundraising event a success from creating an event plan and budget, to engaging the right networks, to designing a program and activities that will leave a lasting (and positive!) impression on guests and staff alike.
Council to Council Breakout: Our Most Valuable Partners - Stewarding Sites and Site Liaisons
Kathleen Cannon, Program Director, Girls on the Run Twin Cities
Annie Taff, Director of Programming, Girls on the Run South Central Wisconsin
Megan Wolfe, Executive Director/Founder, Girls on the Run Snohomish County
One of our marathon goals at Girls on the Run is to make our mission-based programs accessible to any person who wants to participate. One part of making us accessible is growing new sites and engaging new site liaisons to feel a sense of personal ownership and responsibility over the program. Join Twin Cities, Snohomish and South Central WI as they present a comprehensive plan for identifying, stewarding and supporting new sites and site liaisons. This tactical session is a great opportunity for councils to think differently about how we engage our new sites and support site liaisons for long term growth and retention. Attendees will leave with a comprehensive plan which includes a marketing plan for new site recruitment and engagement, a site infrastructure model, ways to identify common factors in vulnerable sites and tools to support new site liaisons at returning sites.
National Coach Recruitment and Retention Initiative
Dana Williams, Director of Marketing and Brand Strategy, Girls on the Run HQ
Over the past several years councils have identified that recruiting enough coaches is a key barrier to program access for girls. In fact, in the annual Programming Landscape Survey more than 75% of councils list difficulty recruiting coaches as a key barrier when attempting to establish new GOTR sites. In 2017, Girls on the Run HQ released a Coach Recruitment toolkit and other resources to support councils in coach recruitment and retention. In fiscal year 2019, thanks to a grant from Target and Always, Girls on the Run HQ has leveraged the Coach Recruitment toolkit materials and executed a multi-faceted approach utilizing all available channels (website, digital, word-of-mouth, etc.) to further support council efforts in this area. This session will provide insights from the National Coach Recruitment and Retention Initiative that will be used to inform future local and national Coach recruitment and retention strategies.
HR Trends You Need to Know
Michelle Jackson-Holland, MPA, PHR, Vice President of Human Resources, Girls on the Run HQ
We have experienced a year of rapid change in the workplace, labor market and legislation with no signs of slowing down anytime soon. With so many changes, what can you expect in the year to come? This session will review key trends and updates that councils should be aware of and highlight upcoming trends to be on the lookout for over the next year. Board members and council leaders are encouraged to attend to stay informed on crucial movements in the labor market, compensation and benefits, laws and regulations that will shape how councils manage their HR functions and ultimately drive organizational goals this year and beyond.
The Most Important Indicator of a Healthy Non-Profit: The Board/ED Relationship
Joan Garry, Principal, Joan Garry Consulting
As co-pilots of your nonprofit, board chairs and executive directors must work in true partnership. A session geared for either board chairs or executive director, Garry will explain why this relationship is mission critical to a thriving nonprofit and will explain how this shared leadership model works. She will outline roles and responsibilities for each, where they are clearly delineated and when they are shared. Joan will also offer practical and actionable strategies that will build and sustain five-star leadership for your organization.
Council to Council Breakout: Building a Culture of Philanthropy with Coaches and Site Liaisons
Amy Cooper-Collier, Executive Director, Girls on the Run Michiana
How can councils increase revenue and site sustainability? Empowering stakeholders most passionate about Girls on the Run – our coaches and site liaisons! This session will introduce the idea of a School Partnership Toolkit to be used at new site visits, site liaison training and coach training. Through the stories of volunteers, the School Partnership Toolkit educates volunteers on how they can make a difference and help sustain their teams. Tools such as a sample letter to the PTO, a sample PTO presentation outline and links to other resources created by GOTR Michiana will be presented and can easily be adapted to your council. Led by Amy Cooper-Collier, Executive Director of Michiana since 2010, this session is ideal for all councils.
Positioning Girls on the Run as a Social and Emotional Learning Program
Dr. Sara Rimm-Kauffman, Professor of Education, University of Virginia
Positive youth development, character education, whole child development, social emotional learning programs – there are many ways to talk about youth programs and the skills that are we are trying to develop in young people. This session will discuss different frameworks for thinking about youth development and then focus specifically on social emotional learning (SEL), as this terminology has gained attention by many Girls on the Run key stakeholders. In fact, schools are increasingly seeing that improving students’ SEL skills is a central part of their mission as they try to prepare students in 21st Century Skills. That opens the door for us to envision the ways that Girls on the Run can support schools in those efforts. Attendees will walk away with clear action steps for communicating the connection between Girls on the Run programming and SEL. Participants will learn language and strategies for partnering with schools, parents, communities and funders to meet shared SEL goals.
Council to Council Breakout: A Strategic Approach to Increasing Individual Giving Revenue
Tanya Frazee, Development Manager, Girls on the Run Atlanta
Did you know that close to 80% of all charitable giving nationwide comes from individuals? This area of contributed revenue offers the most significant fundraising opportunity for Girls on the Run councils. Girls on the Run of Atlanta recognized this opportunity and developed a clear and focused strategy to engage all stakeholders in diversifying its fundraising by increasing giving from individuals. Tanya Frazee, Development Manager Girls on the Run of Atlanta, will share strategies they employed to achieve 74% growth in individual giving in just one year. Attendees will learn actionable steps that can be taken by councils, no matter size or experience, including how to develop a mid-level giving program, engage board and staff members in fundraising, adjust the fundraising ask during program registration and put an intentional focus on stewardship.
Coaching Your Coaches
Dr. Allie Riley, PhD, MSW, Senior Vice President of Programming and Evaluation, Girls on the Run HQ
We often say our volunteer coaches are the heart of the organization. They bring the program to life for our girls and are true ambassadors of Girls on the Run in the communities we serve. Coach training prepares them with the skills and strategies they need before the season starts, but as all first-time coaches know, the learning does not stop when training is over. This interactive session is designed to provide councils the skills they need to help their coaches develop and grow their skills throughout the season. Participants will learn how to establish a mastery climate where coaches feel confident to grow their coaching skills. You will also learn and practice strategies for providing constructive feedback to coaches that will inspire and motivate. Finally, the Coach Guide will be used to navigate common challenges that coaches face throughout the season.
Using Council Key Performance Indicators to Inform Your Strategic Plans
Kathryn Thompson, Chief Operating Officer, Girls on the Run HQ
*Lap tops are required for this working session.
This hands-on session is designed for attendees to work with their council data, using key performance indicators. Participants will walk away with insightful information to further the development of their council, and will include opportunities to work independently and collaboratively with fellow session attendees.
Stay tuned for more information coming soon!
Trauma Sensitive Training
Mariana Folco, LSW, Assistant National Director, Training, Up2Us Sports
Trauma-informed youth practitioners have an understanding of how the human brain responds to stress and trauma, and can recognize that the behavior of young people tells a powerful story. This session clarifies the importance for trauma-sensitive coaches and council staffto understand that there is more than what meets the eye when it comes to the reactions young people may have in our programs.Through this session, participants will be able to describe the basics of trauma and the effects it can have on youth, as well as recognize behaviors that are consistent with trauma in order and situate them within the context and story of each child. Additionally, participants will recognize that challenging behaviors are an issue of skill,not will, and practice techniques that will support this development.